Fabletics is a subscription fashion company founded in 2013 by Co-CEOs Adam Goldenberg, Don Ressler and actress Kate Hudson. Fabletics offers stylish, high-quality activewear at affordable prices. The clothing in the Fabletics line is called athleisure wear. It’s made from versatile fabrics that allow for freedom of movement whether the woman is working out, at the beach or dressed for work or a night out on the town. It’s trendy designs inspires women to stay active, live their passion and look and feel good doing it.
Since its founding Fabletics has become an international sensation. The clothing line has been embraced by women of all ages and sizes. The company recently expanded its clothing line to offer more choices for plus sized women. Fabletics now has millions of subscribers worldwide and has shipped over a million orders. Fabletics recently launched its men’s line FL2 and opened 6 brick-and-mortar retail locations in the U.S. The company also plans to open as many as 100 other locations in the next 5 years.
Fabletics has received an enthusiastic reception, gotten rave reviews and developed a devoted community of members. Women say the clothing in the Fabletics line makes them feel sexy, comfortable and free to do whatever they want. Plus they love that they can get an entire out for as little as $25. The company offers, workout clothing, swimwear and dresses and accessories. Customers and consumer advocates alike praise the trendy, affordable clothing for its fit and feel. They also enjoy the deep discounts they get.
When someone subscribes, they fill out a short questionnaire and Fabletics sends them new handpicked outfits at the beginning of each month based on their previously expressed preferences. Members can always decide to skip that month’s selections. VIP members get free shipping and pay as little as $49.95 a month for 2-3 piece outfits valued at about $100. The subscriber must approve the items before they are shipped, can skip however many months they like and cancel their VIP membership any time they want with a simple phone call.
Members say the process is easy to use and the amazing, stylish, functional clothing is stretchy and fun to wear and costs much more at other outlets. Awesome is the word many people use to describe Fabletics. It’s a bargain lovers dream that has even leave fashionistas raving. It’s the perfect way to build a great wardrobe.