Some of us believe that the more lather we use in our shampoos, the better. However, it’s the lather that is actually weakening our hair and dulling it, because of the harsh detergents or sulfates included in regular shampoos.
West coast celebrity stylist Chaz Dean understands everything about hair, from the roots to the ends. He developed the famous WEN hair system to help women and men around the world maintain strong, shiny, manageable hair without using a lather shampoo.
Wen hair cleansing conditioners are formulated with natural botanical ingredients designed for all hair types. These gentle formulas are effective and clean and protect every strand, and that is one reason Bustle.com blogger Emily McClure wanted to try the brand. She was hoping it could transform her fine, frizzy locks into a Hollywood full, glossy mane. See results on http://www.wen.com/before-after.html.
Emily chose the Sephora FIG cleansing conditioner and decided to test WEN in a 7-day challenge, complete with a hair log and hair selfies. She did break one rule in the shower, because she felt that using 16-24 pumps of WEN product was too excessive, so she used less not to weigh down her medium length hair. However, the beauty of WEN’s formula encourages using the recommended amounts, because these unique cleansing conditioners aren’t like ordinary shampoos.
As long as Emily washed her hair with WEN hair every morning and then blow-dried and styled it, her hair looked amazing, as her selfies clearly show. Her girlfriends also noticed the major shine and healthiness of her hair. That made Emily feel good.
If Emily veered off the morning WEN hair wash, her hair fell flat and turned greasy quickly, according to her notes.
Emily decided that she was too lazy to stick to a proper WEN hair routine. Otherwise, it’s a system that delivers shine and volume.